Cheap Business Cards for Real Estate Agents: The Quality Factor
Let’s address the elephant in the room: Cheap Real Estate marketing materials doesn’t equal effective marketing materials, and low-priced certainly isn’t synonymous with quality. So when we come across the all-too-common marketing taglines of "1000 Real Estate business cards for $10 shipped no tax!!!1!", a few things need to be addressed.
1. What’s the material? Based on the price, you can most likely expect printer-paper thin business cards that will crease and fold when they reach the hand of your clients... And there is no worse first impression than giving your first-time homebuyer or seller a damaged product.
2. What’s the quality? Visually, they may be somewhat impressive... swirls, twirls, glitter, you name it... and that’s due to them being designed once for mass-production scale. However, because of their price point of "cheap", these business cards are now being handed out time after time by hundreds.. if not thousands.. of other business owners and real estate agents. We call these "cookie-cutter" or "bandwagon" designs; They appear unique at first glance, but become common and stale to customers after they receive the same design from Joe the Plumber, Pat the Pup-walker, and, last, but not least, you.
3. What’s the experience? Well, there are many things to consider here, but most importantly is how well you want to stand out, and whether the card designer thinks it’s worth $10 to help you do so. In most cases, the answer is no. What that means, is what you see is what you get. No customizations, or minimal changes to layout, spacing, colors, material, etc. Beyond that, due to demand for cheap business cards for this type of marketing, you could be waiting 2 to 6 weeks to receive your product.
The Solution: Very Smart Design. We may not be the cheapest, and that’s a good thing. With competitive and fair Real Estate marketing pricing, this allows us to give go-getters like yourself sturdy cards with higher grade materials, more customization, quicker response and an overall better experience, all of which you can pass down to your customers. Get started today!
